Competition and Financials

Your Competition

Navigate the business landscape with "Your Competition & Your Competitive Strategy." Delve into PESTLE and SWOT analyses to understand external and internal influences shaping your target market. 

Begin with a thorough competition mapping, identifying key players and their positions and how your solution might find its own positioning. Progress to a deeper dive into determining your main competitors, understanding their tactics, strengths, and weaknesses. Conclude by crafting a robust competitive strategy, uniquely tailored to give your business the edge. 

This course equips you with the frameworks and tools to not just recognize your competition but to strategically outpace them. Join us to solidify your market presence and drive competitive advantage.
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Lessons

24

Duration

3 hours

Language

English

Method

Online

Who Is The Course For?

An online course is beneficial for entrepreneurs, business owners, marketing professionals, product managers, and anyone seeking to gain insights into their competitors and develop effective strategies to thrive in a competitive marketplace.
Potential Entrepreneur

An individual with untapped ideas, ready to ignite passion and bring visions to life.
Early Stage Entrepreneur

An individual who is starting a business, navigating the startup world, hungry for growth and success.
An Individual Who Wants to Build Competitive Products and Services

Launching a product or service is easy; understanding your competitive landscape and being able to sell is the challenging part. If you're wondering how to navigate this, let us guide you through it.

Learning Objectives: Develop a strategic edge by understanding your competition and mastering techniques to analyze, assess, and outmaneuver rivals in the market

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What you'll learn:
  • Master Analytical Tools for Competitive Analysis: Equip yourself with the knowledge and skills to proficiently conduct PESTLE and SWOT analyses, providing a comprehensive view of the external and internal factors affecting your business.

  • Deep Dive into Competition Mapping: Gain the ability to accurately map and understand your competition, ensuring you're always a step ahead in identifying gaps and opportunities within your market segment.

  • Identify Your Market Entry Strategy: Learn how to develop and implement a robust competitive strategy that not only differentiates your products and services but also positions your business for sustained growth and success in the marketplace.

Your Course Plan

Select Your Payment Plan

Select your plan and cancel anytime.

Bronze

$79/mo
Access to 5 courses: The Growth Mindset, Building your Team, Ideation, Business Model Canvas, and Pitching Ideas and Business Concept
  • Identify and use your personal strength for your advantage
  • Work and collaboarete with us from an empowering member
  • Take your creative process to the next level
  • Bring your ideas to life
  • Develop powerful pitches and pitch your business like a pro

Silver

$119/mo
Access to 8 courses: The Growth Mindset, Building your Team, Ideation, Business Model Canvas, Pitching Ideas and Business Concept, Your Competition, Understanding Costs Financial Modeling, and Beginning to understand Your Customers
  • Identify and use your personal strength for your advantage
  • Take your creative process to the next level
  • Bring your ideas to life and understand your competitive landscape
  • Develop a robust startup capital plan and strategy
  • Develop powerful pitches and pitch your business like a pro

Golden

$199/mo
Access to all courses
  • Identify and use your personal strength for your advantage and collaborate like a pro
  • Take your creative process to the next level, as you bring your ideas to life through a competitive landscape
  • Develop a robust startup capital plan and strategy for finaning your venture
  • Learn how to build a consulting business for your expertise/passion
  • Develop powerful pitches and pitch your business like a pro

Your Lead Instructor

Norman Musengimana

Founding Director at BizSkills For Good Inc.

I have a unique background that has taken me from Rwanda to Kenya, to study in the United Kingdom and Canada. I pursued my passion for innovation and entrepreneurship, earning a Master’s degree in Leading Innovation and Change and a Master of Management in Innovation and Entrepreneurship. My love for helping others achieve their goals has driven me to volunteer and travel the world, visiting over 20 countries and working on social innovation and entrepreneurship projects.
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Frequently Asked Questions

What's Unique About This Course?

"Our course distinctively merges comprehensive analytical tools like PESTLE and SWOT with practical steps in competition mapping and strategy development. This synergy ensures a well-rounded understanding of the competitive landscape and how to navigate it, distinguishing our course from others."

Is This Course Suitable for Me?

"Absolutely! Whether you're launching a new business venture and seeking insights into the competitive arena, or an established professional aiming to sharpen your strategic edge, this course delivers. Our content takes participants on a journey from understanding competitors to crafting competitive strategies, ensuring a comprehensive and enriching learning experience for every attendee."

What's the Course Format?

"The course blends video lectures, interactive exercises, and supplementary readings for a comprehensive learning experience."

Are There Real-Life Applications?

"Absolutely! We emphasize practical strategies, peppered with real-world examples, ensuring you can readily apply your learnings."

How Long Will It Take to Complete?

"The course spans 4 hours, with a recommended commitment of as much time as you want everytime you have an opportunity to do it. It is self-paced."

Is There Post-Course Support or Community?

"Yes, we offer an active online forum where learners can share insights, ask questions, and network."

What Qualifications Does the Instructor Have?

"Our instructor is a seasoned entrepreneur with over 20 years in the field, coupled with an academic background in entrepreneurship and innovation. He is a seasoned social entrepreneur who has launched multiple ventures himself and worked in more than 20 teams, three different continents and in over 6 countries around the world."

Are There Assignments or Assessments?

"Yes, we provide end of course quizzes which are carefully integrated in the courses to enhance understanding and application."

Do I Get a Certificate Upon Completion?

"Certainly! Successful course completion earns you a certificate to showcase your expertise."

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